The Bermuda Tourism Authority (BTA) utilises a web-based Customer Relationship Management (CRM) platform to effectively handle partner data, consumer data and sales leads. This CRM platform houses our extranet portal called BTAConnect which grants our hospitality and industry partners the ability to manage contact information, add amenity options, build online listings, add photographs, manage social media links, and much more. After going through a process of approval, this information will be uploaded on our external website, gotobermuda.com.
How to Join
Joining BTAConnect is a simple and easy process. Fill out the sign-up form or send an email request to [email protected] with your business name, primary contact name, and email. Upon completion, you will receive login details. Start connecting with the vibrant Bermuda tourism community today!
Frequently Asked Questions
How do I get my business posted on BTA's social channels?
We work to showcase the different offering for our guests. If you have a business that caters to tourist reach out email@example.com with your Business Name and Social Channels.
Are businesses listed on the BTA website more likely to be recommended or receive business because of being found on the website?
Yes, the BTA website, gotoBermuda.com, is the official tourism resource for our visitors with over 1 million hits per year.
Website & Event Listings
How do I get listed on the Bermuda Tourism Authority website?
To list your business on gotobermuda.com, we need all the necessary details. The "New Company Form" must be completed for all new businesses. Please note adding photos to your listing is encouraged but not required, they improve its appeal to website visitors.
How do I get my event listed on the Bermuda Tourism Authority website?
Log in to BTAConnect and click on "Collateral". Once clicked, select “Calendar of Events”. There you will be able to add your event listing details.
Where are the latest Tourism Measure Reports?
The monthly, quarterly and annual tourism measure reports can be found on the reporting tab of BTAConnect.
What forms of payment do you accept for vacation rental payments?
BTAConnect accepts Visa, Mastercard and wire transfers.
My payment is listed as declined, why?
There are two main reasons why your payment may be declined.
- Incorrect payment method- BTAConnect will only take Visa and Mastercard payments.
- Incorrect billing information- BTAConnect’s payment gateway is very sensitive and will require the user to submit their billing address EXACTLY as it states on their bank statement. If the billing information is placed even on the wrong address line it will decline the payment. Please note that although there may be a hold on your account, BTAConnect has not taken the funds from you. The funds will be released within the next day or so. When in doubt, please contact you bank for assistance.
Standards & Trainings
What standards and training opportunities are there available from the BTA?
The BTA is launching a subsidiary online learning platform called BTA+. The platform will deliver industry-related training and educational lessons to inspire individuals, businesses, and partners with the purpose of strengthening our island's reputation as a destination of choice.
The BTA will also be launching two new standards programmes, AnchorBDA and Bermuda Hospitality Service Standards.
- Anchor BDA will replace the Certified Tourism Standards (CTA) programme. AnchorBDA has been designed for all residents to become ambassadors for Bermuda. An 'all-hands-on-deck' approach is imperative to move our island forward and create impactful, long-lasting change in the hospitality and tourism industry.
- The BTA developed the Bermuda Hospitality Service Standards Certification, formerly known as the National Service Standards Programme, to support businesses in providing quality services, improving competitive advantage, and creating value within our island.
BTA+ is a subsidiary online learning platform for the Bermuda Tourism Authority that delivers industry-related training and educational lessons to inspire individuals, businesses, and partners with the purpose of strengthening our island’s reputation as a destination of choice.
The Bermuda Tourism Authority developed the Bermuda Hospitality Service Standards Certification to support businesses in providing quality services, improving competitive advantage, and creating value within our island.
If you’re curious about Bermuda Tourism and what Bermuda Tourism Authority (BTA) does to promote Bermuda, our Lunch and Learn sessions are perfect for you. Over the course of 2023 BTA will offer several sessions that will give you insight into various topics and equip you with the knowledge you need to tackle Bermuda’s tourism industry.