Meet the Bermuda Tourism Authority (BTA) – the dedicated team passionate about showcasing Bermuda to the world, promoting our island as a world-class destination for unforgettable travel experiences and strategic tourism investment.
Executive Leadership
With deep industry expertise and a commitment to innovation, the executive team leads the BTA’s charge in promoting Bermuda globally.
BTA Teams
Experiences
The Experience Team is responsible for ensuring all visitors to Bermuda have an unforgettable stay on the island.
Marketing, PR & Communications
The Marketing, PR & Communications Team creates, manages, and oversees all marketing, communications, public relations, advertising, and promotional activities for Bermuda’s tourism sector.
Sales & Business Development
The Sales Team works with both domestic and international customers, including tour operators, meeting planners, and large corporations and associations.
Operations
The Operations Team ensures the smooth daily operation of the BTA including HR, finance, legal, contracting, tourism standards & training, business intelligence, stakeholder engagement and corporate communications roles.
Board of Directors
Meet our Board of Directors – a group of visionary individuals committed to sustainable growth and success for Bermuda’s visitor economy. They bring a wealth of diverse corporate and tourism-related experience to the organisation.
Mission & Values
The BTA’s goal is to develop and enhance Bermuda’s tourism industry by sustainably growing the number of visitors to the island, increasing visitor spending, and nurturing an environment for job creation and economic health.
Resources
Research & Reports
The Business Intelligence team releases data to help public and private sectors make informed policy decisions and stay on top of what’s happening in the Bermuda tourism industry.
Programmes & Training
The BTA offers a variety of programmes and training opportunities for local entrepreneurs and tourism industry professionals to connect, collaborate, and sharpen their skills.
Maps
If you’re in Bermuda, use this form to order maps, brochures, guides, and bus schedules to help you navigate our island with ease.
Press Releases
Stay informed with official updates, news, and insights about Bermuda’s tourism industry. See the latest global and local stories.