Google Programme Resources

Instantly Verify Your Google Business Listing & Maximize Your Presence 

The Bermuda Tourism Authority has embarked on an initiative to improve Bermuda’s visibility and engagement in Google’s search and travel exploration products. The Bermuda Tourism Authority and Google have a shared mission – to help travellers decide where to go (and how to get there) by providing complete, accurate and quality destination information. Individual business listings are critical to this effort, and that’s where you come in. 

Google Business Profiles is a platform that gives you the tools to update your free Google listing, which shows up when customers search for your business or businesses like yours on Google Search and Maps. The BTA can help you enhance your Google My Business listing and expand your exposure within Google’s products. The resources on this page will help you get started.

  • Learn how to get your Google listing verified.  
  • Find out how to edit your listing profile to be able to update information and share what's new.
  • See how to add photos to enhance your listing and engage customers.


See the slide deck for Deep Dive: Google, a workshop held at the 2017 Bermuda Tourism Summit.

Useful Links & Downloadable Info

Google Business Profiles Fundamentals & Accessing Your Dashboard - Download

Google Best Practices for Photos - Download

Google Review Management Best Practices - Download

How to Use Google Posts Feature - Download

Google Q&A on Knowledge Panel - Advanced Tips - Download

Understanding Local Guides - Advanced Tips - Download

Insights Data from Google Business Profiles - Advances Tips - Download

Online Reputation Management Fact Sheet - Download

Trip Advisor Fundamentals Fact Sheet - Download

FAQs About Your Google Business Listing - Learn More



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