Press Releases
Stay informed with the latest official updates from the Bermuda Tourism Authority. Our press releases share important news, industry developments, event announcements, and insights into the island’s tourism initiatives—all straight from the source.
BTA Releases Q2 and Mid-Year Tourism Metrics
Bermuda Welcomes a New South Shore Experience as Palmetto Beach Club Opens August 13
Visitors can enjoy limited-time access to Fairmont Southampton’s new beachfront destination, featuring oceanfront dining, a pink-sand beach, an infinity pool, private cabanas and live entertainment
Bermuda Tourism Authority Announces New Chief Executive Officer: Jan Hutton
[Hamilton, Bermuda - May 20, 2026]— The Bermuda Tourism Authority (BTA) has selected Jan Hutton as its next Chief Executive Officer.
Bermuda Tourism Authority Launches Visitor Ambassador Programme on Orange Ferry Route
[Hamilton, Bermuda, May 3, 2026]— The Bermuda Tourism Authority (BTA) through the Bermuda Visitor Service Centre has launched a new Visitor Ambassador Programme aboard the Orange Route ferry servic
Bermuda Tourism Authority Appoints Eric Kincaid as Vice President of Sales & Business Development
[Hamilton, Bermuda - April 14, 2026]—The Bermuda Tourism Authority (BTA) today announced the
U.S. SailGP Team Names Bermuda Tourism Authority Official Tourism Partner for 2026 Season
NEW YORK, NY — (March 30, 2026) — The U.S.
Bermuda Tourism Authority and Industry Partners Conclude Successful Northeast U.S. Roadshow, Strengthening Presence in Key U.S. Markets
Hamilton, Bermuda – March 19, 2026 - The Bermuda Tourism Authority (BTA), in partnership with Bermuda’s leading hotel properties and BermudAir, has successfully conclu
Bermuda Tourism Shows Resilience with A 3.5% Increase in Visitor Spend in 2025
Bermuda Tourism Authority releases 2025 Year End Tourism Performance Metrics
Bermuda Spa Month Returns February 2026
Bermuda will once again spotlight wellness, value and extraordinary visitor experiences with the return of Bermuda Spa Month, taking place 1–28 February 2026.
Bermuda Tourism Authority Announces Senior Leadership Appointments
DeCouto joins executive leadership team; Isaac appointed to lead People and Culture
BTA Announces Strategic Transition to Remote-first Operations for New York Team
Bermuda Tourism Authority (BTA), today announced that it will transition its New York–based team to a remote operating model as part of a broader strategic initiative to
Bermuda Wins Top Spot on Condé Nast Traveler’s Reader’s Choice Awards 2025
The Bermuda Tourism Authority (BTA) is proud to share that leading travel publication Condé Nast Traveler has announced the results of its annual Readers’ Choice Awards,