Bermuda’s Official Travel Resource Book Now

Bermuda Tourism Authority (BTA)

The BTA is the official destination marketing organisation of Bermuda and is an accredited member of Destination Marketing Association International.

The Bermuda Tourism Authority is an independent, forward-thinking tourism enterprise - dynamic, entrepreneurial and vibrant.  We are the singular voice that continually evolves Bermuda as a world-class tourism destination. We are partners with the Government of Bermuda and its people to grow tourism and create jobs.

Beach Economy Vision

We have a vision for empowering Bermudians to deliver an improved island beach experience for visitors and locals alike. Review the plan. Become a part of the vision.

America's Cup Celebration Zone

Let's think beyond the Great Sound and immerse America's Cup race fans in the full island life expereince. Our events calendar does exactly that, including Celebration Zones in Hamilton and St. George.


With the 35th America's Cup, major rugby events and a flood of teams coming to Bermuda for training, this is a very big year for sports tourism. Our sports tourism calendar is the perfect guide to keep track of what's happening when. And for a detailed look at the BTA's sports tourism strategy jump over to our presentations section.

Horseshoe Bay Alternate Access

During the Horseshoe Bay transport hub construction project, beach goers must use alternate access points until May 1, 2017. The Government of Bermuda has created a flyer and a video to explain the steps you should take to gain access to one of the world's most beautiful beaches.