National Tourism Plan
Build a clear view of our aspirational future for tourism and its effect on the island as a whole
The Bermuda Tourism Authority (BTA) is the island’s official destination marketing organisation, a dynamic, quasi-independent, and entrepreneurial tourism enterprise dedicated to driving Bermuda’s evolution as a world-class tourism destination.

As an Accredited Member of Destinations International, the BTA works with the Bermuda Government, industry stakeholders, and our whole island community to enhance Bermuda’s visitor economy and contribute to the island’s long-term prosperity. Read more about our team, our work, and how to connect with the BTA.